My first interview for Grub Street discussing my background and how I got into the ice cream business.
What inspired you to quit your job and open an ice-cream shop?
After I graduated from Parsons, I worked as a graphic designer — specifically in street fashion. I wanted to try something different, so I went into high-fashion advertising. I loved the job. Versace was my client, and my last big project was a Madonna album. But I've been in the city forever, and I reached a point where, long-term, I couldn't imagine myself doing that. On my last day, I didn't take a single file with me. Once I left the studio, there was no going back.